The Management program advances global and social awareness in students as we prepare them for future career success in managing people, processes, projects and technology in both large and small businesses. A balance between theory and practice is provided by faculty who have a variety of both national and international business experiences.

Why Management?

The management concentration is designed for students who aspire to positions in business-related organizations, governmental units, nonprofit/community agencies, or to become small business owners. Some career opportunities include office manager, corporate trainer, entrepreneur, executive trainee, business analyst, retail manager, and human resources coordinator.

  • Careers in Management

    Professionals with an BBA in Management have a wide variety of career paths from which to choose. Here are just a few:

    • Management Development Specialist
    • Operations Manager
    • Human Resources Manager
    • Corporate Trainer
    • Business Continuity Manager
    • Sales Manager
    • Advertising Manager
  • Attributes of a Management Professional

    Originality – The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.

    Complex Problem Solving – Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

    Written Comprehension – The ability to read and understand information and ideas presented in writing.

    Problem Sensitivity – The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning – The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning – The ability to apply general rules to specific problems to produce answers that make sense.

  • Day-to-Day in Management Careers

    Below are small descriptions of daily work activities included in some of the careers listed above:

    • Assess training needs through surveys, interviews with employees, focus groups, or consultation with managers, instructors, or customer representatives.
    • Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.
    • Plan, direct, supervise, and coordinate work activities of subordinates and staff relating to employment, compensation, labor relations, and employee relations.
    • Evaluate modes of training delivery, such as in-person or virtual to optimize training effectiveness, training costs, or environmental impacts.
    • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate or other subjects of sale.
    • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.

Management Curriculum

The BBA in Management is a 120-hour program that teaches students to think critically when analyzing business situations. Management students develop skills in leadership, communication and team building.

  • Management Courses

    Below is a sample of courses within the Management curriculum.

    • Entrepreneurship/Small Business Management Comprehensive study of management activities associated with entrepreneurial ventures and small businesses. Topics include analysis of opportunities, development of venture strategy and small business problem-solving. Student teams may act as consultants to small businesses.
    • Electronic Business Strategy, Architecture and Design – This course provides an introduction to electronic business strategy and the development and architecture of electronic business solutions and their components.
    • Operations Management – This course will provide an introduction and application of operations management models. Course topics include: operations management for products and services, value chains, measuring operations management performance, operation strategies, technology in operations management, process design, supply chain design, resource management, and operational quality control.
    • Systems and Quality Management – Comprehensive study of organizational processes, quality methodologies, the systems perspective and operational issues. As part of the course, students will work in a team to evaluate the processes of an organization and suggest process improvements.
    • Business Communication – This course will examine various types of business correspondence and the application within business organizations. Course content will include the processes involved in writing effective customer correspondence, manuals/procedures/protocols, new employee orientations, performance documentation and proposals. Analysis of business correspondence will be explored in the context of organizational strategy and managerial decision making.

Business programs in the H-E-B School of Business and Administration are accredited by The Accreditation Council for Business Schools and Programs. The University of the Incarnate Word is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Read more about accreditation.