Course Descriptions

Core Courses

Using accounting information in organizations for: planning, leading, controlling, and decision-making. Includes impact on the entire organization and its members. Emphasis on volume-cost-profit analysis, budgeting, and decision-making. Alternative financial accounting procedures and their impact on financial statements are examined.

Prerequisite: Principles of Accounting I (ACCT 2311) and II (ACCT 2312), or comparable courses. (Fall, Summer)

Study of the costs of capital, capital budgeting, working capital policy, financial theory, risk, and other financial topics necessary for understanding and managing the financial aspects of the firm.

Prerequisite: Principles of Financial Management (BFIN 3321) or a comparable course. (Fall, Spring).

Provides an overview of contemporary information systems management while exploring the impact technological change has had on evolving business models and strategy.

Prerequisite: Information Systems ( BINF 2321) or a comparable course. (Fall, Spring).

Analysis of business opportunities and political climates, trade barriers, government incentives, currency flows, financial systems, and trade practices. Emphasis on seminar discussion of current issues and readings.

Prerequisite: International Business Management (BINT 3331) or a comparable course. (Fall, Spring)

Comprehensive study of current practices in human resources management. Topics include HR planning, recruitment, selection, performance evaluation, training, development, career management, compensation systems, labor relations, and legal constraints.

Prerequisite: Management Theory and Practice (BMGT 3340) or a comparable course. (Fall, Spring, Summer).

Emphasis is placed on the importance to management of business research and its role in the decision-making process. Analysis and communication of data gained through the research endeavor is stressed. Includes practical exercises in critiquing business research efforts, developing a research proposal, and conducting a research project. Use of a statistical software package is an integral part of the course.

Prerequisite: Business Statistics (BMGT 3370), or a comparable course, completed within the last 5 years. (Fall, Spring, Summer).

Is an introduction of selected operations research techniques useful in the analysis of managerial problem situations, the design of new and improved systems, and the implementation of results in order to achieve desired system performance. The course emphases problem recognition, problem formulation, selection of proper techniques, problem solutions, and evaluation of results. Course topics are as follows: Linear Programming, Short-term and Long-term Forecasting, Decision Theory, Queuing Theory, Analytical Hierarchy Process, PERT/CPM, Economic Order Quantity, Economic Production Lot Size, and Simulation.

Prerequisite: Management Science (BMGT 3371), and Business Research and Analysis (BMGT 6340). (Fall, Spring, Summer).

Examines the systematic design, collection, analysis, and reporting of data relevant to the marketing function within the organization. Emphasis on survey methodology, questionnaire design, sample selection, fieldwork, tabulation, statistical analysis of data and report writing. All phases, from problem definition to presentation, are examined.

Prerequisite: BMKT 6311

Overview course stressing management of the marketing function: competition, pricing, distribution, promotion, and planning. Emphasis on strategic marketing issues.

Prerequisite: Principles of Marketing (BMKT 3331) or a comparable course. (Fall, Spring).

Application of microeconomic theory to managerial decision-making. Emphasis on the methodology of decision-making. Topics include demand analysis and estimation, cost analysis and estimation, input combination choice, pricing, managerial decision-making in various market structures, and the role of business in society.

Prerequisite: Principles of Microeconomics (ECON 2302), Management Science (BMGT 3371), or comparable courses. (Fall, Spring).

Capstone course that combines all functional disciplines in business administration into a problem-solving course. Actual businesses are analyzed, discussed, and strategies defended.

Prerequisite: Final semester or permission of instructor. Cross-referenced with BINT 63CS. (Fall, Spring, Summer)

Finance Concentration

Role of financial institutions in foreign economic relations, including foreign markets, currency risk and management, interest rates, and both banking and non-banking institutions. Stressed are sources of funding, capital instruments, international transactions and commercial development.

Prerequisites: Principles of Financial Management (BFIN 3321), International Business Management (BINT 3331), or comparable courses. Cross-referenced with BINT 6321. (Spring)

Analysis of the financial problems of business, case application to debt/equity choices, mergers, capital budgeting, and governmental regulations.

Prerequisite: Financial Management (BFIN 6320). (Fall)

This course is the integration of finance and statistical analysis. This course seeks to introduce students to statistical techniques that are appropriate for analysis of financial data. Emphasis is placed on the use of econometric software when analyzing data. (Spring).

Practical application of financial and investment techniques using computers, software, and sound financial judgment.

Prerequisite: Financial Management (BFIN 6320). (Fall)

This course introduces students to the fundamental principles of personal financial planning. The topics reviewed include the financial planning process, personal financial statements, cash flow management, budgeting and saving strategies. The students will prepare comprehensive financial plans for different types of households.

Prerequisite: None. (Spring).

Marketing Concentration

Topics include global marketing environment, research, logistics, cultural assessment, infrastructure, economic indicators, emerging markets, advertising, and pricing applied to foreign markets. Emphasis upon research, group work, written and verbal presentation skills, and development of an international marketing plan.

Prerequisite: Principles of Marketing (BMKT 3331) or a comparable course. Cross-referenced with BINT 6361. (Spring)

Examines the strategies employed and decisions made by organizations to build and cultivate brands, and measure and manage brand equity over time. Explores the role played by brands in influencing consumers' choices and fostering brand loyalty, and investigates how to more effectively manage such brands.

Prerequisite: BMKT 6311

Examines the digital media applications and tools employed in Marketing to identify and solve strategic customer-centered challenges. Explores the wide range of emerging technology-driven skill sets of critical importance for strategic marketing success. Personal laptops will be employed in each class session.

Prerequisite: BMKT 6311

Examines the application of marketing principles to the marketing of services in both profit and nonprofit organizations. Analysis of how services marketing differs from goods marketing and how services marketers can effectively manage the elements of service delivery to enhance service quality and customer satisfaction.

Prerequisite: BMKT 6311

Sport Management Concentration

This course is an introduction to qualitative and quantitative research for Sports Management and other physical activity sciences. Qualitative methods for (including Historical and Philosophic) using grand tour and sub questions, data gathering, results verification using triangulation, and reporting of findings. Quantitative methods include experimental, quasi-experimental, survey and descriptive research design, sampling, and hypothesis testing. Students will gain competency in using computer software for statistical analysis and presentation.

Introduction to management is a unifying theme in all aspects of sport. General topics include management styles, management of facilities, management in educational institutions, sports promotion organizations and professional sports. Individual topics include strategic planning and the social sciences, marketing and public relations, multicultural issues, and research. Research project required.

Selected topics include management of personal involved in sports organizations, including leadership, management style, personal skills, hiring and interviewing practices, conflict resolution, contracts, managing athletes during training, time management, and personnel problems. Research project required.

Selected topics include management and logistics of sports organizations, facilities, large groups of people, problems in sports organizations, community relationships, multicultural aspects of the sports business, fund raising and distribution, organizational development, strategic planning and sports law. Research project required.

This course examines how governance issues and laws in local, national, and international/global environments impact the development, structures, and functions of sport related organizations.

Physical education, motor and fitness development, and athletics for atypical individuals. Particular attention to the home, school, sports center, and organized sports and athletics.

Prerequisite: graduate standing.