Prepares you for administrative positions within the communication arts industry to include management positions within the television, radio, print media and public relations fields.


To fulfill the requirements for this degree, you must complete the following:

18 semester hours of core coursework to include:Accounting Concepts and Issues

  • Organizational Behavior and Learning
  • Organizational Research and Assessment
  • Human Resource Management
  • Managing Organizations
  • Strategic Planning

18 semester hours of coursework constituting the concentration, to include:

  • Communication Theory
  • Media Ethics
  • Writing for the Media
  • Writing & Research Techniques
  • Two Electives

3 semester hour CAPSTONE which integrates and culminates the program of study