Graphic Standards

Logo Clear Zones

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In order to maintain the integrity of the university logos, clear zones have been established for each use. The clear zones indicate the area in which no other text or graphic is to appear. The numbers on the logos below, correspond to their placement on the SMA art sheet of approved logos (SMA art sheet).

*NOTE: CONTACT THE VISUAL CORPORATE IDENTITY COMMITTEE FOR CLEAR ZONE SIZING ON DESIGNS OVER 11"X17" OR UNDER 1" branding@uiwtx.edu.

The Logo Clear Zones are as follows (see examples below):

  • Logos 1-5 -- 25% height of logo

logos 1 thru 5

  • Logos 6-17 -- equal to height of word “cardinals”

logos 6 thru 17

  • Logos 18-22 -- 50% height of cardinal head

logos 18 through 22

  • Logos 23-27 -- 50% height of cardinal head

logos 23 through 27

  • Logos 28-31 -- equal to height of “Word”

logos 28 through 31

  • Logos 32-36 -- equal to height of “Cardinals”

logos 32 through 36

  • Logos 37-42 -- 50% height of “UIW”

logos 37 through 42

  • Logos 43-48 -- 50% height of “Cardinals”

logos 43 through 48

  • Logos 49-53 -- 50% height of steeple

logos 49 through 53

  • Logos 54-58 -- 25% height of logo

logos 54 through 58