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Juren Sullivan Center For Fashion Management

BACHELOR OF ARTS DEGREE IN FASHION MANAGEMENT

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Concentration in Merchandising

 

Fashion Management with a concentration in Merchandising was  developed for students desiring careers in fashion retailing. This program provides the students  a  background in management skills such as brand management, sales force management, and product sales management for both manufacturing and the retail sectors of the fashion industry. Sales management careers are directly involved in the sale of product are: sales floor management in retail, showroom management in wholesale, product distribution, buying, or account management.  Many retailers prefer buyers to work as store managers before acceptance into the buying offices. Distribution analysts determine sales trends and also determine how many units a store would need to have in order to achieve sales goals. Distribution analysts’ positions are often laterally promoted into the buying offices. Students frequently choose to develop their career either through major retail corporations before becoming independent store owners. From the buying offices, many advance their career working for major apparel corporations as account executives who work with retail buyers.  It is also common for merchandising offices to co-work with product development offices in line development.  Promotional work is engaged in brand management and visual merchandising..

 
Bachelors Degree Institutional Requirements

A minimum of 120 hours required for  graduation to include: 45 hours of residency, 42 advanced hours  (junior/community college courses will not satisfy), 36 of the last 45 hours  from UIW, 45 clock hours community service, computer literacy (test or course  credit).


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SAMPLE FOUR-YEAR SCHEDULE