The H-E-B School of Business & Administration at UIW

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Major Maps H-E-B School of Business & Administration

 

The H-E-B School of Business & Administration is committed to helping prospective and current students make the right decisions regarding their educational and career goals. For students, navigating the academic landscape can often times be difficult, that's why we answer some of the most frequently asked questions for you: What will my degree prepare me for? What courses will/could I take? How do I stay on course to graduation? Check out the degree profiles below and find your future with the H-E-B School of Business & Administration!

Click on a degree program to find course descriptions, career opportunities, student resources, and more. When you are done, click the degree program again to downsize the menu.

 
  • Accounting

    What does an accounting degree prepare me for?

    In Accounting and Auditing, we record, present, and interpret the results of business transactions. Because thousands of investors, lenders, workers, regulators and others depend on and rely on the financial statements and other reports we audit or prepare, in addition to the clients and employers we work for directly, we honor the public trust. If you want a challenging environment where you can compete with the best, and where strength of character matters, accounting may be right for you. Our degree plans are designed to prepare you with the qualifications to sit for the CPA exam and enter the realm of professional accounting.

    What courses could I take in accounting?

    Below is a small sample of courses available to accounting students:

    Taxation of Entities

    The basic principles, concepts and methods used to obtain an understanding of income taxation of corporations, partnerships, estates and trusts.

    Fraud Examination

    How and why occupational fraud is committed, how fraudulent conduct can be deterred, and how allegations of fraud should be investigated and resolved.

    International Accounting

    A survey of the financial accounting, managerial accounting, and tax problems of multinational organizations.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the accounting four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in accounting?

    The discipline coordinator for accounting is Dr. April Poe, she can be reached here: poe@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in accounting have a wide variety of career paths to choose from. They include, but are not limited to:

    • Internal Auditor
    • Staff Accountant
    • Revenue Agent
    • Business Analyst
    • Assurance Manager
    • Deputy for Audit
    • Accounting Supervisor
    • Certified Public Accountant (CPA)

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Number Facility

    The ability to add, subtract, multiply, or divide quickly and correctly.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Prepare, examine, or analyze accounting records, financial statements, or other financial reports to assess accuracy, completeness, and conformance to reporting and procedural standards.

    Analyze business operations, trends, costs, revenues, financial commitments, and obligations, to project future revenues and expenses or to provide advice.

    Advise clients in areas such as compensation, employee health care benefits, the design of accounting or data processing systems, or long-range tax or estate plans.

    Collect and analyze data to detect deficient controls, duplicated effort, extravagance, fraud, or non-compliance with laws, regulations, and management policies.

    Inspect account books and accounting systems for efficiency, effectiveness, and use of accepted accounting procedures to record transactions.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Economics

    What does an economics degree prepare me for?

    Economics is the science of allocating resources to provide goods and services. It describes how economic systems work and then uses that description to identify the scope of economic policies for improving efficiency in the distribution of income and wealth.

    The major fields of business are all applied Economics. For example, the field of Marketing uses the economic theory of markets to identify more effective ways to sell goods and services. The study of law and politics aims to assure that the interaction of politics and the economy allows the economy to function well. Management Science uses economic policy analysis to create better forecasts and more efficient systems of production and operations. Because Economics is the basis of many professions, a degree in this field provides a valuable credential for entering almost any career.

    What courses could I take in economics?

    The H-E-B School of Business offers concentrations in Business Economics, Financial Economics, and Political Economy. It also has an International Economics program with the opportunity for study abroad. Below is a small sample of courses available to economics students:

    National Security Policy

    National security policy addresses the political, military, legal and economic factors that affect both security strategy and policy. This course will assess those factors and how they impact possible solutions to those challenges. The course approaches national security from both military and government-wide perspectives and addresses the executive branch, Congress, and global environments.

    International Economics

    Introduction to the theory of international trade. Causes, benefits, and costs of trade. The foreign exchange market as a facilitator of trade. The balance of payments as a record of trade. Emphasis on current policy issues confronting the U.S. and its trading partners.

    Econometrics

    The application of statistical and mathematical methods to the analysis of economic data, with a purpose of giving empirical content to economic theories and verifying or refuting them. Hypothesis testing, multiple regression analysis, Ordinary Least Squares Estimation (OLS), lagged variables, logarithms and exponential functions.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the economics four year degree sequence, students will be able to achieve their goal of graduating in four years. Below are the degree sequences for each economics specialization:

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules. Below are the check-lists for each economics specialization:

    Who can I contact with my questions about the degree in economics?

    The discipline coordinator for economics is Dr. Michael McGuire, he can be reached here: michaelm@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with a bachelor of business administration in economics have a wide variety of career paths to choose from. They include, but are not limited to:

    • Economist
    • Research Analyst
    • Economic Consultant
    • Risk Management Specialist
    • Project Economist
    • Environmental Economist
    • Natural Resource Economist

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Fluency of Ideas 

    The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Conduct research on economic issues and disseminate research findings through technical reports or scientific articles in journals.

    Compile, analyze, and report data to explain economic phenomena and forecast market trends, applying mathematical models and statistical techniques.

    Develop economic guidelines and standards and prepare points of view used in forecasting trends and formulating economic policy.

    Provide advice and consultation on economic relationships to businesses, public and private agencies, and other employers.

    Forecast production and consumption of renewable resources and supply, consumption and depletion of non-renewable resources.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Finance

    What does a finance degree prepare me for?

    Currently, this program offers two different career paths: (1) Banking and (2) Financial Planning. The programs are designed to provide students the skills needed to become a part of the finance community and be successful in management positions within the banking and financial service industry, business firms, or governmental organizations.

    The Banking career path allows our students to improve their conceptual and practical knowledge on financial institutions, while becoming global and social leaders who can direct companies and institutions to new paths of financial and economic growth that spill out wealth to the whole community.

    The Financial Planning career path teaches students the financial planning process and prepares them to be successful on the Certified Financial Planning Certification Exam. The Finance program introduces students to the world of finance and its key concepts such as time value of money, asset valuation, personal finance, and risk and return. This career path in Financial Planning is recognized by the CFP ® Board as a registered program.

    What courses could I take in finance?

    Below is a small sample of courses available to finance students:

    Money and Capital Markets

    The study of financial markets including the role of financial institutions and the supply and demand for funds. There is particular emphasis on U.S. markets and institutions including the supply and demand for funds.

    Investment Planning

    An introduction to the concepts, terminology and theory of investment management. Emphasis is placed on the investment activities of individuals and small businesses as they apply to portfolio management.

    Financial Management of Non-profit Organizations

    Examination of the financial and economic issues facing a non-profit organization including the time value of money, grant development and fund raising, loans, cash management and planning and budgeting.

    Retirement Planning and Benefits

    This course introduces students to the different retirement plans and benefits available for individuals. Topics reviewed include: Social Security, defined benefit retirement plans, defined contribution retirement plans, group insurance, employee benefit, qualified retirement plans, retirement plan for businesses, and retirement needs analysis.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the finance four year degree sequence, students will be able to achieve their goal of graduating in four years. Below are the degree sequences for each finance specialization:

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a finance degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules. 

    Who can I contact with my questions about the degree in finance?

    The discipline coordinator for finance is Dr. Alicia Rodriguez de Rubio, she can be reached here: alrodri4@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with a bachelor of business administration degree in finance have a wide variety of career paths to choose from. They include, but are not limited to:

    • Certified Financial Planner (CFP)
    • Investment Advisor
    • Portfolio Manager
    • Financial Analyst
    • Banking Officer
    • Credit Analyst
    • Account Executive

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Fluency of Ideas 

    The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Interview clients to determine their current income, expenses, insurance coverage, tax status, financial objectives, risk tolerance, or other information needed to develop a financial plan.

    Monitor fundamental economic, industrial, and corporate developments by analyzing information from financial publications and services, investment banking firms, government agencies, trade publications, company sources, or personal interviews.

    Interpret data on price, yield, stability, future investment-risk trends, economic influences, and other factors affecting investment programs.

    Establish and maintain relationships with individual or business customers or provide assistance with problems these customers may encounter.

    Review clients' accounts and plans regularly to determine whether life changes, economic changes, environmental concerns, or financial performance indicate a need for plan reassessment.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • General Business

    What does a general business degree prepare me for?

    The general business curriculum allows students desiring a broad background in business administration to design their own area of emphasis, with the approval of their advisor. Degree requirements are designed to develop proficiency and confidence in the functional areas of business. In addition to providing the technical skills required for a professional level business position, the ethical considerations of business are emphasized. Students will select a specialization area as part of the degree program.

    What courses could I take in general business?

    Below is a small sample of courses available to general business students:

    Human Resource Management

    Theories and concepts used in managing business personnel. Topics include: personnel planning, employment law, selection, compensation, labor relations, and performance appraisal.

    International Marketing

    Analysis of international markets and opportunities for the international organization and the independent business person. Emphasis is on the use of data for analyzing market potential, support services of freight and insurance, and international currency movement. Discussion of current international situations, which create market potential.

    Systems Analysis and Specification

    This course will teach students to accomplish preliminary investigation, feasibility assessment, systems analysis and specification of business requirements for databases and information systems.

    Sales Management

    Strategic planning, execution, and evaluation of the sales function within an organization. Emphasis is on territory design, performance, and evaluation. Compensation and sales force training are also analyzed.

    Product Design and Brand Management

    This course explores the process used to develop, measure, and manage effective brand strategies through the use of design. Focus will be on design in the product life-cycle from new product development to mature brand revitalization and management. The course will cover brand essence development, market research to support and focus brand management, and the implementation of design-based brand strategies.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the general business four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in general business?

    You can email us at: hebsba@uiwtx.edu or call us directly at: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in general business have a wide variety of career paths to choose from. They include, but are not limited to:

    • Business Intelligence Analyst 
    • Human Resource Manager 
    • Business Continuity Planner
    • Sales Manager
    • Marketing Coordinator
    • Credit Analysts 
    • Purchaser or Buyer 

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Number Facility

    The ability to add, subtract, multiply, or divide quickly and correctly.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

    Analyze business operations, trends, costs, revenues, financial commitments, and obligations, to project future revenues and expenses or to provide advice.

    Assess or propose sustainability initiatives, considering factors such as cost effectiveness, technical feasibility, and acceptance.

    Analyze competitive market strategies through analysis of related product, market, or share trends.

    Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate or other subjects of sale.

    Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

    Serve as a link between management and employees by handling questions, interpreting and administering contracts and helping resolve work-related problems.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • International Business

    What does an international business degree prepare me for?

    The International Business concentration is designed to prepare students for positions with business firms, governmental agencies and international trade service providers. Ethical considerations in business today are critical for success. Businesses can leverage their economic power to insure socially responsible behavior in the global marketplace. The courses are designed to provide a broad analysis of business opportunities abroad, as well as political climates, trade barriers, government incentives, and trade practices. The curriculum emphasizes the changing world of global business.

    What courses could I take in international business?

    Below is a small sample of courses available to international business students:

    Experiential Learning in Europe

    This course is designed to facilitate the integration of the study abroad experience into a student's academic material and program of study.

    Cross Border

     Develops practical skills necessary for a small business owner to transact business in Mexico and Canada by providing opportunities to experience the border trade process firsthand. Includes fact-finding work to examine trade services in Laredo, San Antonio, and Mexico.

    International Business Law

    International Business Law as it affects international business transactions. Topics may include: international trade law, environmental and labor regulation, trade agreements, international organizations, investment and finance, human rights and ethical conduct, regulation of multinational enterprises.

    International Entrepreneurship

    Analysis of international business opportunities and practical entrepreneurial issues associated with taking a small/medium-sized business into global markets. The focus is on those businesses related to exporting and importing products and services.

    Importing and Exporting

    An analysis of the importing and exporting processes, sources of supply, market potential, currency implications, government regulations, and current issues affecting the importing and exporting processes.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the international business four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in international business?

    The discipline coordinator for international business is Dr. Sara Jackson, she can be reached here: jacksons@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in international business have a wide variety of career paths to choose from. They include, but are not limited to:

    • Customs Broker
    • Supply Chain Analyst
    • Customs Compliance Director
    • Purchasing Manager
    • Commodities Trader 
    • Import Manager
    • Global Logistics Analyst

    What abilities do I need to be successful in these careers?

    Category Flexibility

    The ability to generate or use different sets of rules for combining or grouping things in different ways.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Information Ordering

    The ability to arrange things or actions in a certain order or pattern according to a specific rule or set of rules (e.g., patterns of numbers, letters, words, pictures, mathematical operations).

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Prepare and process import and export documentation according to customs regulations, laws, or procedures.

    Develop procedures for coordination of supply chain management with other functional areas, such as sales, marketing, finance, production, or quality assurance.

    Stay abreast of changes in import or export laws or regulations by reading current literature, attending meetings or conferences, or conferring with colleagues.

    Represent companies in negotiating contracts and formulating policies with suppliers.

    Buy or sell stocks, bonds, commodity futures, foreign currencies, or other securities on behalf of investment dealers.

    Request or compile necessary import documentation, such as customs invoices, certificates of origin, and cargo-control documents.

    Interpret data on logistics elements, such as availability, maintainability, reliability, supply chain management, strategic sourcing or distribution, supplier management, or transportation.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Management

    What does a management degree prepare me for?

    The Management concentration is designed to advance global and social awareness in students as we prepare them for future career success in managing people, processes, projects and technology in both large and small businesses. A balance between theory and practice is provided by faculty who have a variety of both national and international business experiences.

    What courses could I take in management?

    Below is a small sample of courses available to management students:

    Entrepreneurship/Small Business Management

    Comprehensive study of management activities associated with entrepreneurial ventures and small businesses. Topics include analysis of opportunities, development of venture strategy and small business problem solving. Student teams may act as consultants to small businesses.

    Electronic Business Strategy, Architecture and Design

    This course provides an introduction to electronic business strategy and the development and architecture of electronic business solutions and their components.

    Operations Management

    This course will provide an introduction and application of operations management models. Course topics include: operations management for products and services, value chains, measuring operations management performance, operation strategies, technology in operations management, process design, supply chain design, resource management, and operational quality control.

    Systems and Quality Management

    Comprehensive study of organizational processes, quality methodologies, the systems perspective and operational issues. As part of the course students will work in a team to evaluate the processes of an organization and suggest process improvements.

    Business Communication

    This course will examine various types of business correspondence and the application within business organizations. Course content will include the processes involved in writing effective customer correspondence, manuals/procedures/protocols, new employee orientations, performance documentation and proposals. Analysis of business correspondence will be explored in the context of organizational strategy and managerial decision making.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the management four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in management?

    The discipline coordinator for management is Dr. David Vequist, he can be reached here: vequist@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in management have a wide variety of career paths to choose from. They include, but are not limited to:

    • Management Development Specialist
    • Operations Manager
    • Human Resources Manager
    • Corporate Trainer
    • Business Continuity Manager
    • Sales Manager
    • Advertising Manager

    What abilities do I need to be successful in these careers?

    Originality

    The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.

    Complex Problem Solving

    Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Assess training needs through surveys, interviews with employees, focus groups, or consultation with managers, instructors, or customer representatives.

    Establish and implement departmental policies, goals, objectives, and procedures, conferring with board members, organization officials, and staff members as necessary.

    Plan, direct, supervise, and coordinate work activities of subordinates and staff relating to employment, compensation, labor relations, and employee relations.

    Evaluate modes of training delivery, such as in-person or virtual to optimize training effectiveness, training costs, or environmental impacts.

    Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate or other subjects of sale.

    Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments and advertising agencies.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Management Information Systems

    What does a management information systems degree prepare me for?

    The Management Information Systems concentration is designed to develop individuals who have an understanding of both business fundamentals and technology so that they are capable of implementing information technology strategies to solve business problems. A balance of theory and practice is provided in order to enhance the educational experience and to make students better prepared for the workforce. In addition to courses such as database management, e-business, project management, and systems analysis, the updated curriculum now includes courses in both iOS and Android app development.

    What courses could I take in management information systems?

    Below is a small sample of courses available to MIS students:

    iOS Application Development and Management

    Comprehensive study of management activities associated with entrepreneurial ventures and small businesses. Topics include analysis of opportunities, development of venture strategy and small business problem solving. Student teams may act as consultants to small businesses.

    Android Application Development and Management

    This course introduces students to the Android application development skills that are highly needed by contemporary business organizations. The course is highly focused on Java programming and Eclipse management for Android application development.

    Networks and Telecommunications

    Basic telecommunications terminology and concepts. Introduction to voice and data networks, including technology, hardware, and software.

    Design and Implementation of Databases and Systems

    A continuation of topics introduced in MIS 3362. Students will have supervised experience in designing, developing, testing, documenting and implementing business databases and information systems.

    Electronic Business Strategy, Architecture and Design

    This course provides an introduction to electronic business strategy and the development and architecture of electronic business solutions and their components.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the management information systems four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in MIS?

    The discipline coordinator for MIS is Dr. Vess Johnson, he can be reached here: vljohnso@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in management information systems have a wide variety of career paths to choose from. They include, but are not limited to:

    • Web Developer
    • Applications Developer
    • Programmer Analyst
    • Database Administrator
    • Systems Analyst
    • Management Information Systems Director
    • Information Technology Specialist

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Complex Problem Solving

    Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Design, build, or maintain web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.

    Write, analyze, review, and rewrite programs, using workflow chart and diagram, and applying knowledge of computer capabilities, subject matter, and symbolic logic.

    Write and code logical and physical database descriptions and specify identifiers of database to management system or direct others in coding descriptions.

    Approve, schedule, plan, and supervise the installation and testing of new products and improvements to computer systems such as the installation of new databases.

    Confer with systems analysts, engineers, programmers and others to design system and to obtain information on project limitations and capabilities, performance requirements and interfaces.

    Develop training materials and procedures, or train users in the proper use of hardware or software.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Marketing

    What does a marketing degree prepare me for?

    The Marketing program is designed for students who plan to assume managerial responsibilities in the broad field of marketing disciplines, such as advertising, brand management, consumer behavior, marketing management, market research, not-for-profit marketing, retailing, sales, and services marketing.

    Today’s dynamic global environment requires not only that Marketing graduates understand the impact of “how and why” consumers buy products and services, but also that they are aware of and appreciate domestic and global social issues and the role of business in addressing them. UIW graduates understand the importance of being able to apply marketing concepts and tools in a dynamic problemsolving context. Likewise, Marketing students develop the analytical, critical thinking, communication, teamwork, and leadership skills that are needed in the 21st Century marketplace, as well as the ability to think creatively and act ethically to address issues of concern in the ever-changing business world.

    What courses could I take in marketing?

    Below is a small sample of courses available to marketing students:

    Integrated Marketing Communications

    The study of advertising and other promotional mix activities from an integrated marketing communications (IMC) perspective. Emphasis is on understanding the role of IMC in the overall marketing process and in the creation and maintenance of a branding strategy. Topics include brand positioning, the communication process, budgeting, creative strategy, media planning, the various

    Social Marketing

    This course examines issues of social responsibility in business and society and how marketing theory, principles, and techniques may be used to promote more socially conscious and responsible consumers and business practices.

    Internet Marketing

    This course examines the role that the Internet plays as an indispensable business tool in marketing, including identifying relevant emerging business models and strategies and the integration of the Internet with traditional marketing tools.

    Product Design and Brand Management

    This course explores the process used to develop, measure, and manage effective brand strategies through the use of design. Focus will be on design in the product life-cycle from new product development to mature brand revitalization and management.

    Importing and Exporting

    An analysis of the importing and exporting processes, sources of supply, market potential, currency implications, government regulations, and current issues affecting the importing and exporting processes.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the marketing four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in marketing?

    The discipline coordinator for marketing is Dr. Al Rubio, he can be reached here: rubiosan@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in marketing have a wide variety of career paths to choose from. They include, but are not limited to:

    • Marketing Manager
    • Commercial Marketing Specialist
    • Internet Marketing Specialist
    • Search Marketing Strategist
    • Senior SEO Associate
    • Market Research Analyst
    • Marketing Consultant 

    What abilities do I need to be successful in these careers?

    Fluency of Ideas

    The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).

    Oral Expression

    The ability to communicate information and ideas in speaking so others will understand.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Number Facility

    The ability to add, subtract, multiply, or divide quickly and correctly.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Category Flexibility

    The ability to generate or use different sets of rules for combining or grouping things in different ways.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.

    Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

    Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.

    Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.

    Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.

  • Professional Golf Management

    What does a professional golf management degree prepare me for?

    The Professional Golf Management Program (PGM) is designed to prepare our graduates to successfully integrate their education and training into the challenging environment of the professional golf management industry. As the successful management of golf facilities becomes increasingly demanding, it is imperative these professionals have a greater understanding of the business of golf.

    These knowledge areas include the basics of our core curriculum as well as many of our other focus areas. Understanding the importance of proper human resource management, marketing, supervisory and management skills is imperative to successfully managing the operations and golf facilities. It is equally essential for those entering the profession to have a foundational understanding of turf grass management, golf course equipment management, food and beverage operations, customer relations and overall business planning.

    These professionals will have an opportunity to learn, develop, and apply these educational experiences during a progressive internship program that will allow them to experience first-­‐hand how their classroom experiences are applied in real environments. Their internships will focus on application and hands experiences in the many facets of golf course operations. Our industry experts at Foresight Golf Management will partner with us to develop and teach these hands on proficiencies to further enhance and educate our student’s classroom experiences.

    What courses could I take in professional golf management?

    Below is a small sample of courses available to sports management students:

    Player Development / Golf Instruction

    This course will introduce students to the importance of teaching the game of golf and how great instruction/coaching leads to player development, satisfaction, and potential future business. This course will assist the development of the student’s appreciation for maintaining and enhancing the lifelong enjoyment of the game for all players regardless of skill level. The information within this course will also be utilized during the student’s internships.

    Business Planning

    This senior level course introduces students to the many business planning practices that the Manager encounters on a weekly, monthly, and yearly basis. Topics will include managing and forecasting golf facility financial strategies, developing and implementing annual budgets, and evaluating best strategies to develop efficient personnel management practices. The information within this course will also be utilized during the student’s internships.

    Golf Operations Internship

    In this course students will acquire hands-on knowledge and overview of all golf operations. This will include hands on experience in the golf pro-shop, exposure to the food service operations, tee sheet management, and personnel scheduling and management. An overview of facility maintenance and schedules will be examined through application and observation. This internship will also further prepare them for guest service interactions and for their internship in the food and beverage operations and retail management by providing a general overview of those operations.

    Turf Grass Management

    This course provides a foundational overview of turf grass management. This will include a broad perspective of managing and cultivating best turf grass practices as well as golf course maintenance equipment management. Additionally the course will provide an overview of the many roles and responsibilities of the Golf Course Superintendent. The information within this course will also be utilized during the student’s internships.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the professional golf management four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in PGM?

    The discipline coordinator for PGM is Mr. Brian Graybeal, he can be reached here: graybeal@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in professional golf management have a wide variety of career paths to choose from. They include, but are not limited to:

    • Golf Course Operations Manager 
    • Food & Beverage Director 
    • Golf Car Fleet Manager 
    • General Manager 
    • Marketing & Promotions Manager 
    • Golf Course Superintendent 
  • Sports Management

    What does a sports management degree prepare me for?

    The BBA with a concentration in Sport Management is directed towards developing an advanced knowledge base in the business aspects of the social institution of sport. The program develops the individual’s intellect, knowledge and analytical skills in this area through learning and application of business principles in the context of the sport industry.

    Students in this degree program become simultaneously acquainted with the more sophisticated aspects of the sport industry itself and are able to understand the business aspects of that industry rather than the aspects viewed by the experienced spectator, participant or sport aficionado. The degree program provides students the opportunity to work in a management, executive or academic setting in the field of sport. The program adheres to the mission of the university by developing competencies related to working in non-profit foundations,community outreach programs, and other non-profit amateur sports organizations.

    What courses could I take in sports management?

    Below is a small sample of courses available to sports management students:

    Human Factors in Sport Management

    Overview of individual and organizational dynamics that effect human behavior and performance. Includes value of the individual, self-awareness, motivation, interpersonal skills, teamwork, decisions, ethics and values, organizational communication and culture, and activities.

    Seminar in Sports Organizations and Public Market

    Organization and promotion of special events. Topics include communication and mass media, marketing and advertising, finance, economics of sports and community impact. Requires service learning component and on-site orientation and activities.

    Internship in Sport Management

    Requires 140 hours of work in a major sports organization and a project.

    Market Research

    A study of qualitative and quantitative research procedures and techniques utilized in marketing research projects. Practical application of procedures and techniques is emphasized through class research projects in problem definition, questionnaire design and sampling techniques.

    For all courses and descriptions review the Undergraduate Catalog.

    How can I make sure I graduate on time?

    The HEBSBA seeks to provide students with the most efficient path to graduation. By following the sports management four degree sequence, students will be able to achieve their goal of graduating in four years.

    Students also need to be prepared for their future schedules; that's why the HEBSBA provides students with a degree check list. Assisted by an academic advisor, students can record their progress and make a plan for future schedules.

    Who can I contact with my questions about the degree in sports management?

    The discipline coordinator for economics is Dr. Randall Griffiths, he can be reach here: rgriffit@uiwtx.edu You can also email the HEBSBA directly at: hebsba@uiwtx.edu or call us: (210) 805-5884

    What careers could I choose?

    Individuals with an bachelor of business administration in sports management have a wide variety of career paths to choose from. They include, but are not limited to:

    • Operations Manager
    • Fitness & Wellness Coordinator
    • Talent Scout
    • Trainer/Strength Coach
    • Compliance Coordinator
    • Athlete Marketing Agent

    What abilities do I need to be successful in these careers?

    Mathematical Reasoning

    The ability to choose the right mathematical methods or formulas to solve a problem.

    Oral Comprehension

    The ability to listen to and understand information and ideas presented through spoken words and sentences.

    Written Comprehension

    The ability to read and understand information and ideas presented in writing.

    Number Facility

    The ability to add, subtract, multiply, or divide quickly and correctly.

    Problem Sensitivity

    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    Inductive Reasoning

    The ability to combine pieces of information to form general rules or conclusions (includes finding a relationship among seemingly unrelated events).

    Deductive Reasoning

    The ability to apply general rules to specific problems to produce answers that make sense.

    What would some of my daily work activities in these careers include?

    Below are small descriptions of daily work activities included in some of the careers listed above:

    Review financial statements, sales and activity reports, and other performance data to measure productivity and goal achievement and to determine areas needing cost reduction and program improvement.

    Develop fitness or wellness classes, such as yoga, aerobics, strength training, or aquatics, ensuring a diversity of class offerings.

    Evaluate athletes' skills and review performance records to determine their fitness and potential in a particular area of athletics.

    Collaborate with physicians to develop and implement comprehensive rehabilitation programs for athletic injuries.

    Report violations of compliance or regulatory standards to duly authorized enforcement agencies as appropriate or required.

    Negotiate with managers, promoters, union officials, and other persons regarding clients' contractual rights and obligations.

    Source

    The above information on careers, abilities, tasks, and trends was retrieved from the Occupational Information Network (O*NET)  sponsored by the US Department of Labor/Employment and Training Administration.