Home > The H-E-B School of Business & Administration at UIW > HEBSBA Faculty, Staff & Administration > Esmeralda de los Santos, Ph.D.
Esmeralda de los Santos, Ph.D.
Office: GB 222
Hobbies & Interests:
Ph.D., Texas A&M University, College Station, Educational Human Resource Development
Principles of Marketing
Qualitative Research (DBA Program)
Simulating context through film and essay in the DBA Qualitative Research Class, Marketing Management 2014 Fall Educators' Conference.
Marketing controversy in the retailing classroom: Teaching critical thinking and writing to millennial business students, Marketing Management Association 2014 Fall Educators' Conference.
Promoting developing society crafts: The case of contemporary pottery from Northern Mexico. Academic and Business Research Institute Conference, 2013.
Buyer, Joske's of Texas, a unit of Allied Stores (1971-1980)