Bilingual Communication Arts Bachelor's Degree
With the changing demographics in the United States, the need for Spanish-language media outlets has grown. However, finding qualified professionals to work in Spanish-language media is a challenge. The National Association of Hispanic Journalist in a 2004 survey of Spanish-language media reported that the majority of the journalists and managers working in the industry were born outside of the United States. There is a real need to find professionals who can function in a bilingual and bicultural world.
To meet this need, the University of the Incarnate Word has established a new concentration in Bilingual Communication Arts. The program is structured so students can become fluent in Spanish, while studying in the Communication Arts field.
To achieve their Bachelor’s of Arts in Bilingual Communications students take:
- 55 hours in Liberal Arts Core, including 9 hours of required Core Elective courses
- 15 additional hours in Spanish above and beyond the 6 hours required in the Core
- 9 hours of English courses
- 6 hours of Marketing and Advertising courses in Business
- 18 hours of Communication Arts core and
- 27 hours in the Bilingual Communication Arts concentration
- Students are required to do an Internship
- Students are encouraged to participate in a study abroad experience with one of UIW’s Sister Schools in Mexico
Unofficial Degree Plan: Bachelor of Arts in Communication Arts
in
Bilingual Communication Arts (‘07-’09)
Required CORE Courses for Concentration |
SPAN 1311 Elementary Spanish I (Language) |
SPAN 1312 Elementary Spanish II (Language) |
COMM 1301 Intro to Mass Communications (Core Elective) |
SPCH 1311 Public Speaking (Core Elective) |
SOCI 3372 Hispanics in America or |
COMM 1305 Computer Literacy for Comm Arts (Comm Req) |
Required Spanish Courses (15 hours) |
SPAN 2311 Intermediate Spanish I |
SPAN 2312 Intermediate Spanish II |
SPAN 3301 Grammar and Composition |
SPAN 3312 Culture and Civilization of Latin America |
SPAN 3334 Spanish and the Media |
Required English Courses (9 hours) |
ENGL 2365 Professional & Technical Communication |
ENGL 3000 – 4000 Level any |
ENGL 3000 – 4000 Level any |
Required Business Courses (6 hours) |
BMKT 3331 Principles of Marketing |
BMKT 3333 Advertising |
Required Communication Arts Core (18 hours) |
COMM 2310 Theories of Communication |
COMM 2315 Writing for the Media |
COMM 4315 Media Ethics |
COMM 4328 Internship |
COMM 4390 Senior Portfolio |
COMM 4332 Law and the Media |
Required for Bilingual Communication (27 hours) |
COMM 2354 Journalism I |
COMM 2320 Audio Production I |
COMM 2358 Video Production I or |
COMM 3317 Diversity and the Media |
COMM 3354 Journalism II |
COMM 3355 Publications Practicum or |
COMM 3380 Announcing and Performing or |
COMM 4320 Issues and Trends in Bicultural Communications |
COMM 3340 Computer Graphics & Visual
Communications or |
UIW Core (includes required Core Electives) |
55 hours |
Spanish (beyond Core requirements) |
15 hours |
English (beyond Core requirements) |
9 hours |
Business |
6 hours |
Comm Arts (Comm core plus concentration requirements) |
45 hours |
Total |
130 hours |
